
If you’re ANYWHERE except in love with your website, keep reading…
Our websites are the things we spend SO much time (and money, and resources) on to polish one time, and then… we often just forget about them, even though they’re the main place potential clients land to learn more about us!
The truth is, almost half (42%!) of users will leave a website if it has poor functionality (according to Hubspot). That means half of your potential clients, customers, and audience might be clicking “exit” before having a chance to get to know you and your services if they can’t find what they’re looking for easily.
When I first started my business, I knew I needed a website that could take a casual observer to a raving fan in a matter of minutes. But getting that chef’s kiss, perfectly YOU kind of website can feel like an impossible task if you’re not a web designer… until I found TONIC Site Shop. Jen and Jeff at TONIC are the brilliant masterminds behind my website design. And the best part? It’s a website template!
Let’s review why TONIC Site Shop is my go-to resource for everything I need to make sure my website looks beautiful (and why I utilized their beautiful designs for my latest website refresh!)
Here are the deets on TONIC website templates that I’m dropping in this article:
- How to use TONIC’s Website Templates
- Determining if a website template is right for you and your current web platform
- What a Showit site is (and how to get started with one)
- How to customize a TONIC website template as a beginner
- Launching your new website
- The cost of a website template vs a custom-designed website
TONIC has templates for all kinds of humans and businesses focused on highlighting your personal branding, unique services, and incredible products. It’s code-free and customizable, and you don’t have to spend an arm and leg trying to get your website to look like you did. But the price point I will admit can be jarring (especially if you haven’t seen quotes from a web designer) so I’m breaking down your biggest questions, handing over my personal review of TONIC Site Shop, and shedding light on if their website templates are worth the price! Spoiler: I think they are worth every penny and MORE!
Want to check out their stunning, brilliantly designed templates asap? Jump into their shop, snag your favorite, and use code JENNASENTME for 10% off!
If you’re in need of a website refresh, a gorgeous TONIC template is the best place to start! As someone who’s exclusively used TONIC templates for years, I highly recommend them. There’s no one better in terms of beauty, functionality, ease of use, and how much they make my corner of the internet an inspiring place for my audience to be, learn, and become paying customers! If you’re not 100% confident and happy with your website (visually or functionally!), TONIC Site Shop is your solution!
Related: 11 Easy Steps to Audit Your Website (& Make It Way More Compelling)

Why Choose a Website Template Over Custom Design?
Getting a custom-designed website can be amazing, but it’s often a significant investment in both time and money. TONIC Site Shop templates offer the perfect middle ground: beautifully designed, strategically crafted sites that look custom but don’t come with a custom price tag or months-long wait times. For many business owners, bloggers, and creatives, website templates are the ideal way to get a stunning, high-performing site that looks and feels like it was made just for them—all without having to start from scratch.
The last refresh of my new branding meant a website update, but because my website is built by TONIC in a Showit site, nothing had to be built from scratch. My site is highly functional and intuitive without being clunky. I love knowing that the beautiful branding my designer created for me could easily snap right into each of my website template’s pages. It looks bespoke!
Related: The Who, What, Why and How of My NEW Brand
Why I Love Using TONIC Site Shop Templates (and Have for Years!)
As someone who isn’t a web designer, I still wanted a site that would look professional, feel personal, and function perfectly for my audience. TONIC Site Shop website templates let me achieve that without getting bogged down in coding or complex customization processes. I can focus on creating content, connecting with my audience, and growing my business, knowing my website is working behind the scenes to support it all. Plus, Jen and Jeff at TONIC deeply understand branding, design, and digital marketing, so I can trust that my site will look incredible and perform just as well.
What Makes TONIC Site Shop Stand Out from Other Templates?
TONIC Site Shop website templates aren’t just pretty designs—they’re strategically built to help you convert visitors into clients, customers, or raving fans. Each template is meticulously crafted to put your brand’s best foot forward, ensuring a cohesive and memorable experience for your visitors. A quick scroll through TONIC’s templates will prove just how unboring they are! They’ve created a template that’s fit for any business. Plus they’re not only easy to use, but they also offer endless customization options, allowing you to make them truly yours. And with features like seamless Showit integration and mobile-friendly design, they’re ready to grow with your brand, no matter where it goes.
Related: Why You Can’t Sleep on These Easy Showit Website Templates
Take Your Socials to the Next Level with TONIC’s Social Media Templates
If there’s one thing I know from years of running an online business, it’s that consistent, beautiful branding matters more than we sometimes think. Your audience is scrolling fast, and you have seconds to make an impression. That’s where TONIC’s social media templates come in. They’ve made it SO easy to create a look that instantly feels like you, everywhere you show up online.
TONIC Site Shop’s social media templates let you show up confidently across all your platforms—no designer required. These templates are the secret weapon I’d recommend to anyone looking to create a cohesive, scroll-stopping presence. Just drag, drop, and customize with your own colors, fonts, and photos, and you’re good to go. Whether you’re sharing Instagram stories, planning a post, or creating Pinterest pins, it’s all crafted to help you show up like a pro, even if you’re short on time and tech skills (we’ve all been there!).
The Power of Consistency and Ease
Having your social media reflect the same thoughtful, on-brand look as your website? That’s the kind of brand alignment that builds trust and shows you mean business. And here’s a fun fact to keep in mind: consistent brand presentation across platforms has been shown to increase revenue by 23% on average. When your website, Instagram feed, and even Pinterest graphics are telling a cohesive brand story, you’re building that “know, like, and trust” factor from the first click.
Templates Designed to Stop the Scroll
TONIC’s social templates are like having a designer in your pocket. Each template is made with strategy in mind to get the kind of engagement and conversions you want. They know what works, and they’ve taken the guesswork out of creating content that looks polished and professional. The ease of use is unmatched—TONIC’s templates truly pass the “mom test”: if you can send a text or upload a picture, you can customize these templates and have something gorgeous on the grid within minutes.
Stay on Brand Everywhere You Show Up
When all your social profiles are branded to match the elegance and functionality of your website, you’re creating an experience that’s instantly recognizable and feels cohesive from the first glance. TONIC’s templates make it easy to show up consistently and let your personality shine through with a polished finish that doesn’t feel cookie-cutter. Plus, time saved on design is time you can put back into creating, connecting, and growing your business.
You can use code JENNASENTME for 10% off all of TONIC’s templates, including their social media designs, to help make your entire online presence feel effortlessly branded. It’s like having a designer on speed dial, minus the fancy agency fees.
Are TONIC Site Shop Templates Right for Your Business?
Maybe you’re wondering if a you’re the right kind of business (at the right stage of your business) for a beautiful website template! But I say build for your present needs and your future ones! TONIC website templates work beautifully for a variety of businesses—whether you’re a creative entrepreneur, a service provider, a brick-and-mortar shop moving online, or someone just starting out. The drag-and-drop ease of Showit paired with the gorgeous designs from TONIC allows you to have a stunning, functional website in no time, with minimal tech knowledge required. If your website isn’t getting the attention or results it should, and you want a high-quality, affordable option, a TONIC template could be the perfect solution. Once you’ve customized for your first iteration of your website, it’ll be so much easier to evolve your website as your brand and business do!
Answers To Your Most Frequently Asked Questions:
How do TONIC’s website templates work?
TONIC simplifies web design and provides people from all industries and interests (i.e. anyone who wants a beautiful, expertly-crafted website) with on-the-ready, beautifully-designed Showit website designs that they can easily build and customize on their own. Want to start a business? A blog? Launch a podcast or newsletter? Take your brick and mortar online? TONIC has the perfect, high-converting website templates and affordable website solutions for you!
You can get started on right away with a little elbow grease (i.e. putting your own spin on the design and dropping your words into all the right places) and support from TONIC with the little details, you’ll have your new virtual digs in no time! Can you drag and drop? Then you can customize your design to meet your vision for your online presence. Easy.
I’m NOT a website designer! Is a TONIC website template right for me?
When it comes to DIY web design, TONIC has done ALL the heavy lifting for you — their website templates are gorgeous but also super strategic, and designed to connect with your ideal client. No HTML or web-design knowledge needed at all. It functions as a ready-to-edit template that takes care of the design, layout, and feel for you. All you need to do is sign up for Showit, plug in your new template, and play. It’s easy: just drag and drop it like it’s hot until you’ve got the site of your dreams. TONIC will guide you through a few easy steps. It totally passes the mom test — if you can write an email, you can customize your template easily and have a professional website with little effort.
Do these website designs work with WordPress?
The blog included with your design + Showit subscription is a WordPress blog, so you still get the power of WordPress for blogging but your site is hosted and customized exclusively via the Showit platform! If this sounds confusing, don’t stress. They will help you understand how your template works as you go (TONIC has amazing support and guidance for all your questions!)
How does blogging work with a TONIC template and Showit?
The WordPress + Showit relationship can sound a little confusing at first, especially if you’re a WordPress diehard, but haven’t yet met Showit (yep, pronounced like show + it)! So here’s how it works; you will have a WordPress.org account, and you will upload, schedule and publish content from your WordPress dashboard like normal. Basically, you get all the power of WordPress for blogging, but you can customize the blog design (i.e. the part your readers and site visitors see!) and make it pretty in the awesome, super-easy-to-navigate Showit platform. Your published blog content ties directly into your design. AND Showit will actually get this all set for you, once your site is launch ready. They integrate seamlessly!
Does TONIC then host my site?
TONIC does not host your site! They’re your website template designers! Rather, they provide website templates that are made for the Showit platform specifically. Showit actually hosts your site and blog!
Which Showit subscription option do I need to use these templates?
Your Showit subscription includes hosting for both your site and blog, use of the software to customize and manage your site and tech support along the way. We typically recommend the middle tier — if you plan to blog — and that is priced at $29 per month (or $288 billed annually). More information on their pricing options can be found here.
Related: What is Showit and Why Should I use it?
Can I change the fonts and colors on these website templates?
Absolutely! All pages and design elements in TONIC templates are 100% completely customizable — like, you can change anything, and you can change it yourself in your sweatpants with a drink in your hand without having to email any people who ‘know how to code’. It’s totally DIY and the non-stressful kind. And bonus, you can also duplicate pages as needed for additional content in your design, too!
How do I launch my new website and get it live?
Once your site is launch-ready, you can let the Showit support team know by hopping into the in-app chat, and they will migrate your blog over to your new site (if applicable). Once complete, you will simply point your domain (that just means rerouting your web address!) and you’re in business. If you’d prefer to create a “coming soon”page instead, you can easily do that within Showit, too. It takes two minutes! That way, you can connect your domain, but still work on your full design in the background — and unveil the final masterpiece once you’re ready.
Are TONIC website templates worth the price?
I’m SO glad you asked! If you know your website isn’t as good as it SHOULD be and you’re riding the struggle bus trying to figure it all out, my best advice is: buy a TONIC site! If you’re a small business, just starting a new creative venture, or need to keep that budget in check right now, a website template is a far more affordable option than a customized website from a designer. And don’t get me wrong, I love my website designers out there! But when TONIC Site Shop templates look this good (because they’re created by said incredible pro designers), I can confidently recommend them to newbies and professionals alike.
Do you have a TONIC Site Shop discount?
If you know your website isn’t as good as it SHOULD be and you’re riding the struggle bus trying to figure it all out, my best advice is: buy a TONIC site! Because they love me (the feeling is mutual!), you can save 10% on your website template when you use code JENNASENTME!
Related: Business Tools Round-Up From Most Affordable to Most Expensive
Launch Your New, High-Converting Website with TONIC
While at first glance, you might be giving the TONIC Site Shop templates a little side eye at the price tag, let me reassure you that that cost is quickly, easily outweighed by what these website templates deliver! Nothing beats knowing your website not only represents your brand and supports your business, but also is a space your customers love to be, navigate, and visit again and again. TONIC has absolutely mastered how to create website designs and styles that not only catch the eye for your visitors but are built to convert. People will be excited to read, subscribe, and purchase. Imagine how quickly you’ll make back the money you invest in your template? (And even more quickly when you save 10% on your new template with code JENNASENTME)
They’re who I’ve relied on for years and their new collection is gorgeous. Snag one for yourself (and don’t forget to use my code to save 10% off)! It’s time to get the website of your dreams (and one your customers can’t resist!)
If you’re not in love with your website, you need a TONIC Site Shop Template!