Why Writing a Book Should Be On Your 2023 To-Do List 

Jenna Kutcher 

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February 23, 2023


I know that so many people have “writing a book” on their someday dream to-do list — for whenever they’ve learned enough, or reached a certain milestone, or gotten to a certain age. Then, they’ll finally feel “ready” to write a book. Heck, according to a recent survey even tho 55% of respondents revealed they felt their own life is book worthy, only 15% had started writing a book, 6% had gotten halfway through writing, and 8% actually authored a completed novel.

I’m here to share that there will (probably) never be a right time to write the book. Life will always be busy, there will always be obstacles, and you may very well never truly feel ready. But, if it’s a goal on your heart, then I truly think it is a worthwhile pursuit… and SOONER rather than later! (Psst, this is coming from someone who NEVER planned to write a book, yet here I am, a published author!)

Honestly? I struggled for a long time to really understand how or why a book would be worth the time and work that went into writing it. But opportunities and ideas kept arriving to me, and at a certain point, I could no longer avoid the signs that were pushing me to pursue this project. In hindsight, now it’s my proudest piece of work and it’s still surreal to say I’m a published author.

I see my book as a gateway into my world: It shares my heart in a way that would be impossible through a podcast or social media. It establishes my brand, solidifies my voice, and shows what’s most important to me.

If you’ve ever felt the itch to write a book, I believe it’s something you can (and should!) make the time to pursue and not put off! You are capable and worthy of getting the stories in your heart and mind out to others. More than that, you never know how those stories might affect, help, and lift up someone else.

Here are 5 big reasons why writing a book should be on your 2023 to-do list!

#1. You have a professional piece of work:

Not everyone has the guts and grit to write a book, and doing so sets you apart BIG time from competitors in your field. A book helps position you as an expert in an area: It shows you know what you’re talking about and have the knowledge to speak on it for at least a couple hundred pages (no biggie…!). It’s something that you can point people to in order to learn more or gain a deeper understanding of a topic or issue you’re well-versed in. 

#2. You have a product to sell:

A book is an incredible offer to get people into your ecosystem and is a lower-priced offer that allows people to invest in your work. While the investment on your end (time-wise, specifically) may be hefty, ultimately it’s to create a wildly valuable product that someone can easily snag for $30 or less. In the world of business and entrepreneurship, offering a high-quality product at such a low cost is a brilliant way to connect with your target audience and invite them deeper into your world. And it’s a way to get a higher volume of people integrated into your ecosystem at a relatively low investment.

#3. You have an established topic to discuss:

One of the most important pieces for me before sitting down and writing a book was making sure I was clear on the message and experience I wanted to deliver to readers. I knew I didn’t want to write just another business book with my tips and tricks, and instead, I wanted to get to the heart of building a life that feels good and present and purposeful. Included are bits and pieces about business, sure, but it’s MORE than giving professional advice. I was super clear on this vision before getting to work on the writing process, which I think is important to do.

Whatever you want to write about, make sure you’re clear on the message and why you want to bring THAT into the world. Writing a book gives you a launchpad to dive into conversations with others on a whole new level, and it also gives you a reason to get out there and share your message and point people to the book. 

#4. It’s a legacy piece:

Do you ever wonder what people will think of when they think of you after you’re gone? I know — that idea might feel morbid to some, but to me, it’s important to ponder because I want my work and life to live on as something meaningful and memorable for my family and community long after I’m gone from this earth. Writing a book means you’ll have something that will live on far beyond all the other work you’re doing, especially if you work in the online space. For me, there is literally nothing like walking into a book store and having my daughter say, “Mom, there’s your book!” It gives me comfort knowing my story and pieces of my life are documented on pages that will live on forever in a physical format.

#5. It challenges you in a new way:

Writing a book stretches you to reflect on your life and the lessons you’ve learned. It allows you to extract your knowledge and document it all in an organized way, and in a way that connects with others. One of the most beautiful parts of publishing a book is sharing my stories and knowing they made people feel less alone, more loved, and like they’re on the right path. 

I love, love, love this free training from Selfpublishing.com that shares even more beautiful reasons and ways to get your story and wisdom out there in book form — check it out here! And know that waiting for the perfect time to write a book might mean waiting forever… You are capable and deserving of making your book-writing dreams a reality… yes, even as soon as this year! And I’m here to champion you every step of the way. Trust me, if I can do it, so can you.

Want to learn how to self-publish your book?

Learn all the details about self-publishing made easy right HERE!

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A small town Minnesota photographer, podcaster, educator and puppy rescuer, my happiest days are spent behind my computer screen sharing my secrets with the world. I'm glad you're here.

I’m an expert at online marketing, a nerd when it comes to the numbers, and my obsession is teaching others how to make a living doing what they love (without it taking over their life). 

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