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Does Primally Pure Sunscreen Really Work? My Honest Review as a Mom & Clean Beauty Devotee

June 19, 2025

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Finding an effective non-toxic sunscreen can feel impossible in the clean beauty world. It seems like the hardest one for them to get right

You know the ones I’m talking about. The sticky, chalky, leave-you-ghostly formulas that practically scream, “I’m safe, but also miserable to wear!” Especially when you’re chasing toddlers around and reapplying every two hours like a mom on a mission (because… skin cancer prevention).

I wanted to know: does Primally Pure sunscreen really work, or is it just another “clean” product with big promises?

So when I got my hands on early access to Primally Pure’s new mineral-based, non-toxic SPF, I was hopeful but cautious. Fast forward to today, and it’s now a permanent fixture in our car bag (aka mobile family HQ). It made our spontaneous Mother’s Day beach trip to Park Point in Duluth sun-safe and, dare I say, enjoyable to apply.

My skin actually felt better after the sun than it did before, which, hello, is not something I thought I’d ever say about sunscreen. But let me back up and explain why I’m head-over-sandy-heels for this clean SPF.

The Problem with Conventional Sunscreens

Before I found Primally Pure’s SPF, sunscreen was kind of a love-hate relationship. I loved the idea of protecting my skin and my babies’ precious cheeks, but actually using conventional sunscreens? That was a whole different story.

Toxic Ingredients That Mess With More Than Just Your Skin

Many drugstore sunscreens rely on chemical filters like oxybenzone and octinoxate, which are ingredients that may offer UV protection, but can also disrupt hormones, irritate sensitive skin, and even harm marine life. (Hawaii actually banned oxybenzone for its impact on coral reefs!)

The Infamous White Cast (You Know the One…)

Then there’s the dreaded white cast that many mineral sunscreens leave behind. IYKYK. Ghostly foreheads, chalky cheeks, and that “I just lost a wrestling match with a tube of zinc” look? Not ideal for anyone, especially not when you’re trying to sneak sunscreen onto a squirmy toddler mid-sandcastle session.

The Greasy, Sticky Factor

And don’t get me started on the greasy textures. So many sunscreens feel like you’re rubbing in a mixture of lotion and Elmer’s glue, leaving your skin sticky, shiny, and just… ick. Add sand to that combo and you’ve got yourself a sensory nightmare.

Why Non-Toxic Sunscreen Matters for Moms and Kids

As a mom, clean beauty lover, and someone who’s navigated more than a few hormonal skin shifts (thanks to miscarriage, pregnancy, breastfeeding, and life), I don’t mess around with what goes on our skin.

Here’s the thing. Your skin is your body’s largest organ, and it absorbs everything you put on it. So, slathering traditional sunscreens filled with unpronounceable chemicals on my babies or myself? That’s a hard pass.

And let’s be honest. Getting full SPF coverage on squirmy kids or a shirtless husband heading out to mow the lawn is already hard enough. Add in white streaks, greasy skin, or sand glued to every inch of your body, and I’d honestly just skip it. I used to avoid sunscreen because I didn’t want to feel sticky, or worse, dry and chalky, like my skin needed a glass of water. Sunscreen felt like something I had to tolerate, not enjoy.

Why Zinc Oxide Sunscreen Wins Every Time

When it comes to sun protection that actually feels good and does good for your skin, zinc oxide is the hero ingredient, especially when it’s non-nano and paired with nourishing, skin-loving ingredients like Primally Pure uses. Here’s why I always reach for it:

  • 100% Mineral Protection: Non-nano zinc oxide sits on top of the skin to physically block UVA + UVB rays, no chemical absorption, no mystery ingredients.
  • Safe for Toddlers & Sensitive Skin: Hypoallergenic, reef-safe, and totally free from hormone-disrupting chemicals. It’s a mama’s dream (and your little one’s skin will thank you, too).
  • Comfortable Wear: No ghostly white streaks. No greasy mess. Just hydrating, lightweight protection that actually feels like skincare.

When something works this well and feels this good? It’s not just a win; it’s a daily go-to.

That’s why when I find a zinc oxide sunscreen that’s non-toxic, safe for toddlers, and actually feels good to wear, I’m all in.

RELATED: Spring Skincare Tips to Detox and Refresh Your Routine

Common Sunscreen Problems This Clean SPF Solves

Here are the biggest sunscreen frustrations I’ve dealt with and how Primally Pure’s SPF line solves them:

  • White cast on kids’ faces? Nope. This blends in seamlessly.
  • Toxic ingredients? None. Just 9 natural ones you can actually pronounce.
  • Sticky or greasy feel? Not even close. It’s hydrating and lightweight.
  • Overwhelming smell? The scented version is spa-like and subtle.
  • One formula for face and body? Yes, finally.

This is the best mineral sunscreen for sensitive skin and families I’ve found. And I’ve tried a lot.

Primally Pure Mineral Sunscreen: Safe Ingredients That Feel Like Skincare

How a sunscreen feels on your skin is just as important as how it protects. This clean zinc oxide sunscreen is proof that you don’t have to choose between safety and skincare luxury.

Key Clean Ingredients You Can Pronounce

  • Non-Nano Zinc Oxide: Physical UV barrier for broad-spectrum protection
  • Grass-Fed Tallow: Rich in fatty acids to lock in moisture
  • Shea Butter & Kokum Butter: Soothing emollients that smooth and hydrate
  • Jojoba Oil & Squalane: Lightweight hydrators that mimic your skin’s natural oils
  • Vitamin E: Antioxidant support for healthier, more resilient skin
  • Aloe Vera: Calming relief for sun-kissed or sensitive skin
  • Essential Oils (Lavender + Mint): Optional, spa-like aroma without synthetic fragrance

Skincare-Like Texture Without the Chalk

  • Creamy & Hydrating: Glides on like your favorite moisturizer
  • No White Cast: Blends seamlessly into all skin tones
  • Non-Greasy Finish: Absorbs quickly without stickiness
  • Lightweight Feel: Won’t clog pores or weigh you down

Pro Tip: Warm a pea-sized amount between your fingertips, then gently press into skin for zero streaks.

Nontoxic, Spa-Worthy Scents

  • Unscented Version: Pure, fragrance-free protection for ultra-sensitive skin
  • Lavender + Mint: A refreshing twist that smells like a mini spa escape
  • Beach Bag Relief: A welcome change from the heavy “sunscreen” odor

This isn’t just another non-toxic sunscreen; it’s a mineral SPF that doubles as skincare, nourishing your skin while shielding it from the sun. No chalky residue. No greasy after-feel. Just clean, hydrating protection you’ll actually enjoy wearing.

This is The Best Zinc Oxide Sunscreen for Moms on the Go

We live in the country, and let’s just say, shoes are optional around here. My kids are outside constantly, running wild in the sun with very little clothing on, and I needed something I could feel great about putting on their skin.

This sunscreen earned a permanent spot in our car bag. It’s ready for spontaneous lake days, quick playground stops, and backyard adventures. It works without a battle, without streaks, and without hesitation. It fits our lifestyle and meets our values.

And bonus? I feel proud of what’s going on their bodies. Primally Pure’s SPF is made with safe, effective ingredients that actually support the skin instead of just sitting on top of it.

How Switching to a Clean, Nontoxic Sunscreen Helped My Hormonal Skin Heal

I’ve been using Primally Pure skincare for over seven years now, and I still remember exactly how it started. It was a simple DM from a sweet follower named Bethany. At the time, I had just come through two pregnancy losses. My body was still recalibrating, my hormones were all over the place, and my skin? It showed. I was dealing with breakouts, uneven texture, dryness, and honestly, I felt like I didn’t recognize myself.

The Message That Sparked My Clean Beauty Journey

I remember posting on Instagram, just being honest about how I was searching for safer, cleaner options when it came to skincare, makeup, and even household products. I had finally gone to a naturopath and learned that so many of the products I was using every day were filled with hormone-disrupting ingredients. That news hit hard. I was trying to heal, trying to support my body, and suddenly it felt like I was unintentionally making things harder for myself without even realizing it.

That’s when Bethany messaged me and said, “Hey, I think I have something that could help.” She offered to send me some products from a brand she had started called Primally Pure. I said yes right away. I was willing to try anything that aligned with the kind of care I was finally learning to give myself.

Sunscreen as the Final Clean Beauty Piece

I started using the products, and to be honest, I didn’t expect much at first. But within a few days, I could feel a difference. My skin was calmer, more balanced. It just felt better. Over time, I started to see real, noticeable change. My confidence began to return. I wasn’t constantly covering up with makeup or wondering how to fix the next flare-up. I was supporting my skin instead of fighting it.

RELATED: Does Primally Pure’s All-Natural Skincare Really Work?: My Honest Review

Primally Pure’s sunscreen feels like a full-circle moment. It’s the final missing piece I didn’t even know I needed. It’s one more way I get to take care of myself and my family without second-guessing what’s in the bottle. And now, I head out the door with less makeup and more confidence, even if I’m running behind or chasing kids across the yard. That’s the kind of transformation that sticks.

Steal This Clean Summer Skincare Routine

Here’s the truth. I love skincare, but in the summer, I need it to be simple, effective, and something I can do with one kid hanging on my leg and another asking for a snack. I don’t have time for a 10-step routine, and I definitely don’t want anything that makes my face feel sticky, heavy, or like I’m wearing a layer of frosting.

That’s one of the things I really appreciate about Primally Pure. They don’t just make sunscreen. They’ve created a full skincare routine that helps your skin before and after the sun, and it actually feels good to use. Everything is made with real ingredients I can pronounce and recognize. No scary chemicals. No science lab vibes.

When we’ve been out in the sunshine all day, whether it’s the beach, a walk, or just playing with the sprinkler in the yard, this is what I reach for to take care of my skin and help it bounce back.

Everything Spray: The Cool-Down MVP

The Everything Spray is like your skin’s version of lemonade on a hot day. It’s made with aloe vera (which is naturally soothing), apple cider vinegar (which helps balance your skin), and magnesium (which calms things down). I spritz it on my face, shoulders, and wherever the sun has kissed a little too hard.

It cools, calms, and smells like clean summer air. I also keep one in the fridge because cold Everything Spray after sun exposure is a whole new level of luxury. Even if you’re standing in your kitchen in a swimsuit with popsicle juice on your shirt.

Plumping Serum: The Bounce-Back Queen

You know how your skin can feel a little “meh” after a long day outside? Kind of tired, dry, or just blah? This is the fix. The Plumping Serum is lightweight, smells amazing, and makes your skin feel soft and bouncy again.

It’s made with things like castor oil and prickly pear seed oil, which is basically cactus juice that works wonders on dry, sun-loved skin. It’s super gentle and gives that fresh, glowy look. You’ll catch yourself in the mirror and go, “Wait, I look awake!”

Antioxidant Balm: The Overnight Repair Hero

This Antioxidant Balm is thick, creamy, and a total treat for your skin. It melts like butter and works while you sleep. After too much sun, it’s like wrapping your face in a cozy blanket. It’s packed with things like tallow (yep, from grass-fed cows), hibiscus oil, and something called astaxanthin, which is just a fancy antioxidant that helps your skin heal and stay smooth.

Translation? You wake up and your face feels calm, soft, and happy. Like it forgot you spent the whole day in the sun chasing toddlers and wiping sand out of every crevice.

My 5-Minute Summer Skincare Routine

I promise you, complexity is not your friend when it comes to staying consistent with a skincare routine. I keep my routine super doable, quick and easy, even if we’re just coming home from the lake and I’m too tired to do anything fancy.

  1. Cleanse with the Cleansing Oil: This breaks down sunscreen, dirt, and sweat without drying me out. It actually feels good to wash my face with it.
  2. Tone with the Everything Spray: A few sprays all over. It smells like spa water and makes me feel like I have it together, even if I don’t.
  3. Moisturize with the Clarifying or Plumping Serum: Depends on the day. The Clarifying Serum is lighter for mornings. The Plumping one is my go-to at night.
  4. Protect with the Mineral Sunscreen: It goes on smoothly, doesn’t leave a white cast, and works for both face and body. Plus, I don’t have to argue with my kids about it.
  5. Replenish with the Antioxidant Balm: I use this at night if we’ve had a full sun day. It’s like a reset button for your skin.

That’s it. Five products. Five minutes. Clean ingredients I can trust. And skin that feels taken care of without a huge production. If you’ve been overwhelmed by skincare routines or feel like sunscreen always messes with your skin, this one’s for you. It’s like a deep breath for your face and a little reminder that simple can still be powerful.

RELATED: My Updated Health Routine

Is Primally Pure Sunscreen Worth It? My Honest Verdict

Absolutely. When you know what’s in your sunscreen, when your skin actually looks and feels better after using it, and when your kids don’t complain about putting it on, it’s worth every penny. This is skincare, sun protection, and peace of mind all in one.

This isn’t just about avoiding burns, although it does that beautifully. This is about prevention, nourishment, and a healthy relationship with the sun. And I feel good using it on myself and my kids every single day.


Where to Buy Non-Toxic Sunscreen for Kids and Moms This Summer

Clean ingredients. Real protection. No compromises.

Grab your sunscreen from Primally Pure right here and use JK10 for 10% off your first order. Your skin, and your peace of mind, deserve it.

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