by Jenna Kutcher
Today I’m hanging out with Liz Bohannon, the founder of Sseko Designs, who I was first introduced to by a “little” show called, Shark Tank! I am a giant fan of the show, and now I like to call Liz a really, really quick best friend. I’m so excited to share her brilliance and vision for changing the world for the better!
Liz has generously offered our listeners a free gift of a customizable Brave Bracelet with any purchase over $50 on our site! Simply add any item(s) totaling $50 or more to your cart, then add the Brave Bracelet to your cart and use the promotional code: goaldigger to receive the bracelet for free!
Sseko is a fashion company based in Uganda, which helps young woman transition from high school to college. In this episode, learn how a passion of Liz Bohannon’s grew into helping women – on a global scale.
As you’ll hear, passion is something that Liz truly believes in, and this brought her from a chicken farm to fashion design! Her “failure” on Shark Tank propelled her ahead in business, and she tells us how this experience impacted her significantly going forward. Liz also shares that your mission and your impact is not your brand, and why it’s so important to create major transparency when it comes to the makers and distribution of your physical product. She quite literally hijacked the retail model to align better with her goals, and you’ll be fascinated to learn more about this inspiring entrepreneur’s journey to get to where she is today.