MENU

THE JK BLOG

How to Own Your Awesome, Stand Out from the Crowd, Build a Successful Biz, and Have Fun Doing It!

What's Your

Curious? Take the quiz

Goal Digger Episode 022: The Key to Compelling Copy with Nikki Elledge Brown

GOAL DIGGER

GDP-Epsidoes.003 Goal Digger Episode 022: The Key to Compelling Copy with Nikki Elledge BrownToday I get to interview the incredible Nikki Elledge Brown. Nikki is an educator, a copywriter, a fellow podcaster and a true inspiration. I am so excited to be talking all about writing compelling copy with the girl who knows it best! Take a minute to download my free writing “About Me” training here.

SHOW NOTES

Nikki’s background is in Communication studies and she has a strong history in teaching, at grad school, the local community college and also by facilitating online courses (1:52).

“I always loved facilitating those ‘light bulb’ moments” (2:10)

What drew Nikki to online teaching was the fact that she knew she wanted to have children and be home for them and online teaching was able to provide her with that freedom.

During the past year of her business, she struggled with what she wanted to share. She realized that there isn’t just one thing but in fact many things that she wanted to give insight on. Nikki says this is where her Naptime Empires Podcast is coming full circle (8:00).

She discovered that the number one issue people struggled with was their copy. With one-on-one sessions, Nikki is able to help business owners become clear on their voice, both verbally and in writing. (17:00)

“People were obviously struggling with their writing; it was clear that the About Page (on their website) was the number one focus.” (17:35)

How Nikki designed a course where she developed page-by-page and step-by-step recipes for building each page of a website (19:58).

When working with clients, the biggest pain point or struggle that Nikki sees with her clients is being afraid to show who they really are (24:40).

Nikki says that you need to be yourself online, and you are able to better connect with your audience when you are in your authenticity.

“Whether you are having a good hair day or not, share yourself and your realness!” (40:40)

“Authenticity is owning all of us, and owning that, the good the bad and the ugly.” (44:44)

LINKS:

You can find Nikki online at:
Website
Naptime Empires Podcast
Course About Copy 
Big Magic: Creative Living Beyond FearGDP-Epsidoes.003 Goal Digger Episode 022: The Key to Compelling Copy with Nikki Elledge Brown

by Jenna Kutcher 

Leave a Reply

Your email address will not be published. Required fields are marked *

BINGE THE LATEST POSTS

How to Start Your Influencer Business Without 10K

GOAL DIGGER

Conley Kate’s Five Month Recap

PERSONAL

How to Reverse Engineer the Result You Want

GOAL DIGGER

5 Excuses Holding You Back From Taking Massive Action

FOR ENTREPRENEURS

This Productivity Hack Will Blow Your Mind

GOAL DIGGER

goal
digger

the podcast

The Latest From the Goal Digger Podcast

BINGE listens

digger

MORE GOAL DIGGER SHOW NOTES

How to Start Your Influencer Business Without 10K

How to Reverse Engineer the Result You Want

This Productivity Hack Will Blow Your Mind

Choosing the Right Mentor, Coach, or Program

The Exact Steps to Turn Knowledge You Possess Into Profits

If I Had $5,000 to Launch My Biz Here’s What I’d Do

TOP PICKS

Instagram is kind of my thing.

@JENNAKUTCHER

© JENNA KUTCHER 2019

|   ALL RIGHTS RESERVED

|    SITE CREDIT

|    GET IN TOUCH

|    Legal