Why I Don’t Offer One-on-One Coaching

Jenna Kutcher 

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August 2, 2017


Today I am answering the question of why I do not offer one-on-one coaching and what I’m working towards instead. I’m so excited to reveal this passion project I’ve been working on and also explain the different types of mentorships that you can seek as an entrepreneur at the different levels of your business. Tune in as I walk you through my own journey of what I did in terms of up-leveling through mentoring in my own business and what that looked like for me.

It’s a daily occurrence that someone reaches out asking for one on one guidance in their business. Let me start by saying that I wholeheartedly believe in mentorship and investing in education and guidance in your business and today I want to share an overview different types of mentorship that you have access to and when each type might make sense in your business.

Online Courses

Early in my career, I mentored a few photographers one-on-one and started to realize that I was saying the exact same things over and over again and walking them through the same processes and exercises. So I decided a few years ago to pour all of my time and energy into reaching as many entrepreneurs as possible through my podcast and online courses vs. 1:1 mentoring and here’s why:

-I’m able to reach people with different learning styles with different mediums
-People can implement in their own timing and at their own pace
-I can offer community support and connect on Facebook groups to connect with like minded entrepreneurs
-Gives me the ability to help more people shorten their learning curve by filling in the steps from A-Z
-Lifetime access – allows someone to go through the training again and again as needed

When purchasing a course makes sense:

-You can either go it alone and figure it out yourself (time is not a renewable resource, etc.) or pay to short cut that curve and learn from someone who is doing it successfully

-One of the cheapest of the options

-Must be driven and hold yourself accountable to actually follow through and complete (and implement) the training.

When 1:1 mentoring makes sense and what to look for in a mentor:

-Do you thrive when there is accountability?

-Look for someone who is not just talking the talk – but is also walking the walk. Make sure they are running a successful and profitable business (and not just teaching) before investing. Don’t be afraid to ask the hard questions.

– Know that what worked for someone might not work for you. Choose teachers who teach real strategy and principles and not just the way they did things.

Is a mastermind the right fit for you?

I cover more in depth what a mastermind is in this episode but basically, a mastermind is surrounding yourself with one main leader and 20 – 25 other likeminded entrepreneurs who are doing the next level stuff and push you outside of your comfort zone.  It provides a community of other entrepreneurs to bounce ideas off of. Masterminds are a big investment, but I believe when you pay, you pay attention. They can be hard to find, so this option might mean starting your own.

Being a part of a mastermind has made me want to create my own. We’re still hashing out all of the details, but I’m going to be selecting 25 women and we’re going to be meeting three times a year with monthly coaching calls. I want to work with a very specific group of women who want to make an impact, teach others and elevate their industries and want to have true community.

I’ll be sharing more about this soon, but you can join the waitlist here so you can be on the list to know when any new information is released.


Whether you soak up all the free content you can online, purchase a course, find a 1:1 mentor, find an accountability partner, join a mastermind I promise they will payoff in your business by pouring into yourself by investing in education for your business.

At the end of the day, I don’t offer 1:1 coaching so I can impact the world in the biggest way possible. This isn’t going to happen in one on one conversations, but rather through courses, my podcast and the mastermind I’m working. I would not be where I am today if I hadn’t invested in further education.



Join Jenna’s Mastermind waitlist

What a mastermind is and why you should join one

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  1. Jodi Jolley says:

    Pick me pick me :). Im awaiting for something more in my business. I have a lot going for our business and I just know Im missing something that can really help build our trainers businesses in the beauty world. Would love to work with you and other Master Women to get my train going again.

  2. Jean says:

    Jenna, your podcasts are my favorite. I sincerely learn so much just listening to you. I’ve done the Instagram Lab course and started listening to your podcasts since and it’s truly been amazing. The miscarriage podcast for me stands out most because I miscarried last October and I am right there with you crying and healing and praying. Thank you for sharing your knowledge with all of us. I sincerely feel like you’re a friend I just listen to podcasts of and I guess that’s the ultimate goal for any creator is to impact their readers/listeners lives in such a way. 🙂

    One quick question with videos is I know you use Screenflow to do all of your recording I remember hearing it on a podcast. Do you record your audio in audacity separately and then import and sync?


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Before you get any further... Hi! I'm Jenna Kutcher!

A small town Minnesota photographer, podcaster, educator and puppy rescuer, my happiest days are spent behind my computer screen sharing my secrets with the world. I'm glad you're here.

I’m an expert at online marketing, a nerd when it comes to the numbers, and my obsession is teaching others how to make a living doing what they love (without it taking over their life). 

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